Who we are?
Humanize is an innovative and data-conscious company transforming the cybersecurity landscape across various industries. With our cyber-AI technology, we empower decision-makers to get a comprehensive view of their company’s cyber condition and be one step ahead of adversaries that target them to compromise.
Job description:
We are looking for a Marketing Manager, who will be responsible for providing direction, guidance, and leadership to the marketing team at Humanize, as well as leading all our marketing efforts at Humanize.
As a successful hire, you will be responsible for managing our marketing team by evaluating and developing marketing strategies, planning, and coordinating marketing efforts, communicating the marketing plans to those involved, and building awareness and positioning for Humanize brands.
You will also be working closely with our sales team to develop product go-to-market strategies, pricing strategies, and sales slide decks that will help us maximize profits and market share. Finally, you will be in charge of organizing all conferences, trade shows, and other major events held by Humanize.
Job responsibilities:
- Prepare social media marketing campaigns and strategize them so that they align with the business objectives
- Create and monitor advertisements on various platforms keeping the business vision aligned
- Participate in the quarterly and annual planning of company objectives
- Plan, direct, and coordinate all marketing efforts
- Build brand awareness and positioning
- Ensure that the website, promotional materials, marketing campaign strategy are updated on a regular basis
- Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages, and promotional material)
- Research demand for our products and services
- Research competitors and monitor competition (acquisitions, pricing changes, and new products and features)
- Analyze customer behavior and determine customer personas
- Work with sales team to develop product go-to-market strategies, pricing strategies, and sales slide decks to maximize profits while balancing customer satisfaction
- Identify potential customers
- Identify opportunities to reach new market segments and expand market share.
- Research the latest marketing strategies and excel in marketing endeavors competitively
- Compile the lists describing our offerings
- Oversee social media marketing strategy and content marketing
- Support our sales and lead generation efforts
- Coordinate marketing projects from start to finish
- Stay up to date on the latest marketing trends
- Organize company conferences, trade shows, and major events
- Set, monitor, and report on team goals
- Create monthly, quarterly, and annual reports for the marketing team
- Build marketing plans for the smooth operation of marketing campaigns
- Prepare and manage monthly, quarterly, and annual budgets for the Marketing team
- Raise awareness of the company activity and products on online platforms
- Ensure company visibility on online platforms, including search engine optimization (SEO)
- Manage content creation, posting and running for the company's online platforms and company's website
- Create and manage company products proposals, slide decks and printable materials
Required qualifications:
- BSc or MSc degree in Marketing or another relevant field
- Proven 3+ years of experience as Head of Marketing, Marketing Manager, Director of Marketing, or a similar role
- Professional Certifications such as PCM, Digital Marketing, Integrated Marketing 360, etc. will be preferred
- Hands-on experience in prolific marketing campaigns
- Outstanding knowledge of web analytics and Google Ads
- Outstanding ability to plan and manage budgets
- Ability to manage multiple projects at once
- Ability to quickly prioritize and assign tasks
- Ability to collaborate with cross-functional teams
- A customer-focused attitude
- Content creation experience
- Excellent leadership and project management skills
- Excellent written and verbal communication skills
- Excellent written and verbal communication skills in English
- Strong focus and drive for results
- Strong analytical skills (to analyze problems and create a solution)
- Attention to details
Additional information:
- Competitive salary and performance bonuses
- Health insurance
- Paid day-offs
- Professional development trainings & certifications
- Teambuilding and corporate events
- Stock options
- Being a member of the technology creators’ team
- Being a part of a fast-growing cybersecurity startup
Required candidate level:
Middle to Senior
How to apply:
Interested and qualified candidates are welcome to send their CVs to the email address [email protected] mentioning “Marketing Manager” in the subject line.
Please kindly note that only shortlisted candidates will be contacted for the interview.
Learn more about Humanize